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October 9, 2014

Nearly Half of CFOs Say They Handle at Least One Crisis a Week

Keeping a cool head in a crisis is a hallmark of a good leader, but the number of fires executives are putting out daily and weekly may be trending down, a recent survey shows.

Isaac M. O'Bannon

Keeping a cool head in a crisis is a hallmark of a good leader, but the number of fires executives are putting out daily and weekly may be trending down, a recent survey shows.

Today, nearly half (49 percent) of chief financial officers (CFOs) interviewed said they contend with at least one unexpected crisis a week, according to the results of the survey from Accountemps. This compares to 80 percent of executives who said they dealt with at least one unforeseen crisis a week in a similar survey conducted 10 years ago.

The most recent survey was developed by Accountemps, the world’s first and largest specialized staffing service for temporary accounting, finance and bookkeeping professionals. It was conducted by an independent research firm and is based on interviews with more than 2,100 CFOs from a stratified random sample of companies in more than 20 of the largest U.S. metropolitan areas.

CFOs were asked, “How often, on average, do you find yourself responding to unexpected crises at work?” Their responses:

 

2014

2004

A few times a day

8%

19%

Once a day

4%

16%

A few times per week

17%

36%

Once a week

20%

9%

A few times per month

23%

19%

Once a month

26%

1%

Don’t know

2%

0%

 

100%

100%

View an infographic of the results.

“From data breaches and social media gaffes to a top employee quitting or a financial reporting error, managers can face many kinds of crises,” said Bill Driscoll, New England district president of Accountemps. “Creating detailed plans for dealing with potential problems before they occur can keep a headache from ballooning into a full-fledged catastrophe.”

Accountemps offers five tips on how managers can avert crises or mitigate the damage when issues do arise:

  1. Create crisis plans. Hope for the best, but prepare for the worst. Put plans in place for possible crisis situations and conduct regular “fire drills” so your team knows exactly what to do and who to consult in the event of an emergency. This will help your staff stay cool-headed when the pressure’s on, while cutting down on response time.
  2. Be proactive. Regularly checking in on critical projects can minimize last-second scrambling. Make sure your team is aligned, on track, and has the necessary resources and information to meet their objectives.
  3. Establish a culture of transparency. Encourage honest communication among your team. Promote smart, strategic risk-taking and create an environment where employees feel comfortable coming to you to admit errors or share concerns.
  4. Drill down on data. Leveraging data analytics tools can enable you to spot potential problems — and correct course — earlier than in years past. Business analysts can help you spot hurdles on the horizon, such as a sudden decrease in sales. 
  5. Learn from mistakes. Take the time to understand what went wrong. Put key programs and campaigns under the microscope and strive to pinpoint the root causes of issues so you avoid similar problems in the future.

 

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