Rootworks Launches 'Grow' Platform for Accounting Firms

Rootworks, a member-based education organization for accounting professionals, has launched a new online member platform. Grow serves as home-base for Rootworks members as they work on building a Modern Firm.

Grow now lives within the company’s main website, rootworks.com—offering a single location to manage all aspects of membership and stay connected to the Rootworks team and other member firms.

Grow is organized into three intuitive sections: Learn, Plan and Community, providing members with powerful tools and resources to support them at every stage of business transformation.

Learn: Offers a wide range of events, online learning, one-on-one coaching and
vendor information.

Plan: Offers easy-to-use management tools to help firm leaders work ON their firms, including the Rootworks GPA Tool™, benchmarking, a projects module, and vision and values mapping.

Community: Connects members within the Rootworks community forum to support peer-to-peer interaction and ideas exchange, and also offers a unique “Find a Member Expert” feature.

Also included in the platform is access to Rootworks’ comprehensive marketing communications resources library and marketing education support.

Watch the video for a helpful and brief overview of the all-new Grow platform.

“Our team worked very hard over the past few months to offer our members a radically improved online experience, and that’s exactly what we delivered this week,” said Darren Root, CPA and CEO of Rootworks. “We were laser focused on building a platform that fully supports firm leaders as they work on their businesses. Grow is a one-of-a-kind solution in that respect.”

Access to Grow is part of the monthly Rootworks membership fee.

Firm Management