How Accounting Firms Can Build High-Performing Teams

Advisory | August 6, 2024

How Accounting Firms Can Build High-Performing Teams

High-performing teams are more than just a collection of the smartest or most experienced individuals. Nor are they the result of luck or chance. Instead, they are carefully crafted, nurtured, and sustained through a combination of the right people, a supportive culture, and effective leadership.

Amy Vetter

“Dream team.” It’s a phrase that gets thrown around a lot, evoking images of perfectly aligned, highly productive teams that effortlessly crush their goals. But in reality, building a high-performing team is far from a dream—it’s a challenging, complex process that requires strategic thinking, emotional intelligence, and a willingness to embrace unconventional approaches.

The Anatomy of a High-Performing Team

First, let’s dispel some common myths about high-performing teams. High-performing teams are more than just a collection of the smartest or most experienced individuals. Nor are they the result of luck or chance. Instead, they are carefully crafted, nurtured, and sustained through a combination of the right people, a supportive culture, and effective leadership.

So, what are the essential ingredients of a high-performing team? Picture a team:

  • That embodies trust, collaboration, and open communication.
  • Where every member feels valued, supported, and empowered to bring their best selves to work every day.
  • That isn’t afraid to take risks, embrace change, and learn from failures.

These are the hallmarks of a high-performing team—a group of individuals committed to a shared purpose, trust and support one another, and continuously strive for excellence. But how do you build a team like this in your firm?

The Roadmap to Building Your Dream Team

Now that we understand what high-performing teams look like, let’s dive into the roadmap for building your own dream team.

Attract and hire rockstar talent.

Crafting irresistible job descriptions that showcase your firm’s unique culture and values is critical to attracting the right candidates. But don’t stop there—conducting interviews that reveal true potential is equally important. Look beyond the resume and seek candidates who possess the necessary skills, attitude, and values that align with your firm’s mission.

Cultivate a culture of collaboration and trust.

Implementing creative team-building activities, such as volunteering together or participating in a fun offsite, can help break down barriers and foster a sense of camaraderie. Encouraging vulnerability and authenticity through regular check-ins and open feedback sessions can also help build trust and strengthen relationships.

Practice effective and connected leadership.

Connected leadership is another component of building high-performing teams. Empowering your team starts with communicating a compelling vision that inspires and motivates them to do their best work. Recognize and support the work your team does. Providing autonomy and support through regular coaching and mentoring sessions can also help your team members grow and develop.

Invest in growth.

Offering training and development programs, whether it’s through in-house workshops or external conferences, can help your team members acquire new skills and stay ahead of the curve. Fostering a growth mindset, where failure is seen as an opportunity to learn and improve, can also help create a culture of continuous improvement.

Navigating the Pitfalls: Overcoming Team Challenges

Building and maintaining high-performing teams isn’t always easy. Challenges and obstacles are inevitable, but it’s how you navigate them that sets them apart.

Resolving Conflicts Like a Pro

Conflicts and disagreements are a natural part of any team dynamic. However, high-performing teams approach conflicts with a solutions-focused mindset, seeking to understand all perspectives and find common ground. Effective team leaders possess strong conflict resolution skills, such as active listening, empathy, and mediation.

Tackling Underperformance Head-On

Underperformance can quickly derail a high-performing team. That’s why it’s crucial to address performance issues promptly and directly. High-performing teams use clear, actionable feedback and improvement plans to help struggling team members get back on track.

Adapting to Change with Agility and Resilience

High-performing teams must be able to adapt and pivot quickly. A culture of agility and resilience enables teams to embrace change, bounce back from setbacks, and find new opportunities amidst challenges.

Keeping Your Team at the Top of Their Game

So, you’ve built a high-performing team—congratulations! But the work doesn’t stop there. Keeping your team at the top of their game requires ongoing effort and attention.

Meaningful KPIs and Performance Reviews

Implementing a system of meaningful key performance indicators (KPIs) tied to your firm’s strategic goals can help keep your team focused and motivated. Regular performance reviews that focus on strengths, areas for improvement, and growth opportunities can also help team members feel valued and supported.

Celebrating Wins and Embracing Failures

High-performing teams celebrate successes, both big and small, to keep morale and motivation high. However, they also view failures as valuable learning opportunities. By creating a culture where it’s okay to take calculated risks and learn from mistakes, high-performing teams stay innovative and adaptable.

The Evolution of High-Performing Teams in Accounting

As the accounting industry evolves, driven by technological advancements and changing client expectations, so must our approach to building high-performing teams. To thrive in the future, accounting teams will need to cultivate a unique set of skills and mindsets:

  1. Embracing Digital Transformation: Teams must be comfortable leveraging cutting-edge technologies to streamline processes and deliver more value to clients.
  2. Developing a Consultative Mindset: As automation takes over routine tasks, teams need to focus on providing strategic insights and data-driven recommendations.
  3. Cultivating Emotional Intelligence: Excelling at communication, empathy, and relationship-building will be crucial for navigating complex interpersonal dynamics.
  4. Embracing Diversity and Inclusion: Harnessing the power of diverse perspectives will be key to innovation and meeting the needs of a diverse client base.
  5. Prioritizing Agility and Resilience: Teams must quickly adapt to new challenges, maintain a growth mindset, and bounce back from setbacks.

Takeaway

Building a high-performing team is not for the faint of heart. It requires unwavering commitment, strategic vision, and a willingness to challenge the status quo. But for those who dare to dream big, the rewards are limitless.

Imagine a team that doesn’t just meet expectations but shatters them. A team that innovates, inspires, and drives unparalleled success.

This is the power of a high-performing team.

By attracting the right talent, cultivating a culture of collaboration and trust, empowering your team through effective leadership and development, and staying adaptable in the face of change, you can transform your firm in ways you never thought possible.

The future of accounting belongs to those who dare to build exceptional teams. Will you be one of them?

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Amy Vetter

CPA, CITP, CGMA

Amy Vetter is an accomplished c-suite executive and board member with deep experience in cloud technology and transformation, creating go-to- market (GTM) strategies to scale businesses nationally and internationally. Amy has held multiple roles in Fortune 500, startup, small company rapid growth, and is a serial entrepreneur. She is well-versed in overseeing marketing, sales, customer programs, and education. Amy is also an active member of the AICPA IMTA Executive Committee where she leads the Technology Innovations Taskforce and is an AICPA CITP Champion. Amy is a sought-after speaker, panelist, and authors articles for many national publications and online journals. Amy has inspired thousands using her experiential knowledge on the digital transformation journey, where she provides guidance on how to move to cloud technology, and also the change management necessary to be successful. As a cloud technology expert, Amy authored Integrative Advisory Services: Expanding Your Accounting Services Beyond the Cloud, published by Wiley, where she provides the skills needed to transform digitally to take advantage of cloud technology and create advisory services to offer business clients. She also published the book, Business, Balance, & Bliss: How the B3 Method Can Transform Your Career and Life. Amy is a veteran speaker whose TEDx Talk continues to motivate viewers to take a more human approach to business in this digital world.