In this issue

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September 18, 2020 

Repetition and the Way of the World

How often do we start and end our days in the same fashion? Our personal groundhog days see us rising at a particular time, checking on the weather either electronically or by peeking out the window, cleaning, dressing, and ...

Gail Perry

Small business coronavirus

September 9, 2020 

An Unsettled Workforce

The Coronavirus pandemic has turned our world upside down, impacting virtually every aspect of our daily existence. Businesses have been shuttered and jobs lost, many permanently. As the long-awaited reopening of our economy was becoming a ...

Richard D. Alaniz, JD

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September 7, 2020 

How COVID-19 Unexpectedly Advanced the Future of Auditing

All the lessons we’ve learned from the pandemic so far have played a role in disrupting the status quo and the same holds true for the auditing profession. As those in the profession are all too aware, we have audited the same way for decades.

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August 31, 2020 

5 Lead Nurturing Email Program Tips

Believe it or not, email is still your ace in the hole when it comes to lead generation. According to the Content Marketing Institute, “31% of B2B marketers say email newsletters are the best way to nurture leads.”

Becky Livingston

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August 31, 2020 

4 Phases of Launching a New Service Virtually

When thinking of new services, many firms put business development last on their to-do list. They think they need to create the service, train their people, and develop a big presentation to take to clients.

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August 27, 2020 

Is There a Right Way to Reopen Your Office?

At the start of the year, would you have ever expected to work so many days from home? Did you bet on an emergent pandemic shutting down businesses and leaving the future of office spaces in flux? Had you ever even heard of Zoom?

Amy Vetter