In this issue

Youtube-new-logo[1]

November 17, 2021 

How to Create a Lead-Generating YouTube Channel

If your firm isn’t leveraging a YouTube channel for its brand, you may be missing out. According to HubSpot, in 2021, “84% of video marketers say video has been effective for generating leads.” Benefits of YouTube for B2B Marketing When your video channel is optimized—meaning with keyword-focused titles and descriptions—you can reach a wider audience...…

Zoom_image_Meeting6

October 8, 2021 

Go For It!

As we have learned in the past, the trends set by the Big Four always move downward to the rest of the profession and with this, we have all been given permission to follow PWC’s lead and finally acknowledge that remote work is here to stay.

Garrett Wagner

checklist-pixabay-mohamed_hassan-3679741_1280

October 7, 2021 

A 2021 Year-End Checklist for Your Small Business Clients

Now that it’s officially in the 4th quarter of 2021, your clients will likely seek your advice about what needs to be accomplished before year-end. Accounting tasks aside, you can help guide them to wrap up their businesses’ compliance and legal responsibilities. The following is a handy checklist to ensure your clients end 2021 in...…

Nellie Akalp

payroll

October 7, 2021 

Automation Solves Payroll Headaches

If you’ve ever done payroll for your own business or a client's, you’ll understand just how stressful the process can be. Employees are extremely proprietary about their paychecks and will notice the smallest discrepancy.

Mary Girsch-Bock

Data_Pixabay Gerd Altmann 2 ball-63527_1280

October 7, 2021 

2FA, MFA, GWTP

I stumbled into the world of computers by accident. Having plenty of free time, a friend and I decided to take a computer seminar one summer between college semesters, and I was hooked. I changed my major (not the first time I had done that), became ...

Gail Perry

marketing1_11292650[1]

October 4, 2021 

Marketing for the Modern Accounting Firm

We live in a digital world. And yet, the marketing plans of many accounting firms are still analog. They spend thousands of dollars on printed brochures and rely on referrals and word of mouth to scale and grow.

Jim Boomer

Labor_Employment_Law_Alaniz

September 30, 2021 

Wage and Hour Audits May Be Coming

In the past, the Department of Labor Wage and Hour Division (WHD) would commonly randomly select employers for compliance audits with the provisions of the Fair Labor Standards Act (FLSA). Random audits have all but ended for a variety of reasons.

Richard D. Alaniz, JD